Graham Nolan
As a co-founder of Do the WeRQ, Graham Nolan helps tell the community's story and connect the movement to partners who embrace the value of LGBTQ+ perspective. The mission of Do the WeRQ is simple: increase LGBTQ+ creativity, representation and share of voice in the advertising industry.
LGBTQ+ Culture Challenges Brands to Set New Goals Beyond Profit
Specifically redesigning goals with mutual business and community benefit in mind.
An Ally’s Guide to Letting LGBTQ+ Ideas Lead Creativity
Marketing brilliance lives on the other side of the discomfort.
LGBTQ+ People Will Revolutionize Brand Experience on New Consumers’ Terms
A community largely defined by love on their own terms speaks to a new consumer who will simply live, in all ways, on their own terms.
A Holiday Wish for Brand Creativity Centered in LGBTQ+ Experience—on Our Terms
Coming out is not our holiday tradition.
The Literal Spaces for Brands to Explore LGBTQ+ Live Experiences
Experience and memories will outlive awareness and sentient metrics.
Branding to LGBTQ+ Communities Should Be a Metrics Innovation Goldmine
For every one metric of positive brand impact, state one metric demanding community impact.
Restoring LGBTQ+ Brand Trust Is a Journey Built on Actions, Not Parades
So you’ve provided clarity on where you stand, and you’ve delivered commitment over rhetoric. Awesome. Welcome to square one.
LGBTQ+: Do Our Letters Spell Out a Shared Language in Adland?
Nuances cannot be ignored. They should be celebrated.
The LGBTQ+ Opportunities Almost No Brand Has Touched
Who will step up and address these communities' most ignored challenges?
This Cultural Moment Is Right for the Emergence of an LGBTQ+ Agency Leader
The era of highly visible queer industry icons is upon us.