Eva Kis is the online editor at Adweek, coordinating online coverage and overseeing magazine departments including Talent Pool, Perspective, Data Points and Upfront. She previously worked as going out editor at Metro New York, helped launch The National in Abu Dhabi and lasted exactly one year as a police reporter in Florida.
Shifting from tentpole summits to intimate experiences, finding efficiencies and more.
Leaders at SiriusXM, Cadillac, MLB and more reveal their priorities.
From teenagers to adults, they have more friends and are interested in the wider world.
Proprietors think beyond shopping to lure consumers of all ages.
Acceptance of SMS marketing is nearly universal. Here's how to do it right.
Branded posts are up, but challenges remain.
As horror heats up pop culture, some advertisers are even casting their own products as the villain.
How people plan to shop this gift-giving season.
The financial institution enters the metro market with The Living Portrait of NYC.