Axios Local Slows Its Rapid Expansion After Missing Revenue Goals
The nationwide program—now in almost 30 markets—generated $8.6 million in 2022.
With Help From Succession, New York Magazine Tops 1 Million Email Subscribers
The publisher has used pop-up, subscriber-only newsletters to boost retention.
1 Week Into 2023, This New York Times’ Wellness Newsletter Added 110K Subscribers
Its 7-Day Happiness Challenge cashed in on a wave of New Year’s resolutions.
Newsletters Are Booming. Can Their Ad Products Catch Up?
In their bid to monetize email, publishers risk repeating the errors of the open web.
Puck, Channeling the Charm of Magazines Past, Nears 200,000 Subscribers
The newsletter publisher aims to bring premium ads to the inbox.
Morning Brew Tops $36 Million First-Half Revenue and Launches Its 10th Newsletter
The publisher is on pace to grow revenue 66% year over year.
Axios Local Tops 1 Million Email Subscribers as it Eyes Its 24th City
The publisher has also hired a Washington Post executive to oversee revenue.
Axios Pro Deal Newsletters Launch, Starting at $599 Annually
The premium product is an ambitious experiment for the publisher.
Prep Your Newsletter for a Post-Cookie World
A solid strategy will strengthen first-party relationships when they're needed most.
Flipboard Ramps Up Its Email Newsletter Offerings
Brands can take advantage of sponsorship opportunities across the app and a total of 11 titles.
Bloomberg Media Experiments With Subscriber-Only Content to Boost Retention
Talent-centric exclusives have increased Odd Lots open rates by 50%.
Axios Local Is on Pace to Generate Up to $5 Million This Year
The newsletter-based program has attracted 350,000 subscribers in four months.
How This Capsule Newsletter From Politico Graduated to Its Permanent Roster
The newly christened West Wing Playbook accrued 100,000 subscribers in three months.
Newsletter Platform Substack Goes Local
Substack is giving $1 million in grants to local journalists.
Newsletter Platform Ghost Generates $3.3 Million, Doubling Its Revenue
It uses these hosting fees to finance its product development and underwrite the salaries of its 21 employees, who have all worked remotely since joining.