BlackRock Vet Alex Craddock Appointed as Citigroup’s First Chief Marketing and Content Officer
Alex Craddock will assume expanded duties on the heels of a major restructuring.
The Social Playbook Is Dead. Long Live the Social Philosophy
When brands abide by a rigid rule book, it eliminates the space to play.
The Rise and Remit of the Chief Brand Officer
Prescient, brand-savvy companies are recognizing every touch point as both an engagement and a brand-building opportunity.
Making People Feel Special Is What Fri Forjindam Does Best
In addition to chief development officer of Mycotoo, she has another title: vibe curator.
CMOs Have Lost Focus on DEI Initiatives, MediaLink Report Finds
Hitting hard business goals is now the top objective for top marketers.
What Does a Chief AI Officer Look Like in the Marketing World?
What brands must consider when hiring for this role to stay competitive.
The Fractional CMO Is a Trendy New Marketing Title—and It’s Not Going Anywhere
Post-pandemic, the chief marketer role is changing with the emergence of fractional jobs.
The Economist Names Disney+ Executive As Its New President
The publisher has also appointed a new president of Economist Intelligence.
Axel Springer, Poised for Growth, Unveils Its First US Leadership Team
Axel Springer hired a 10-person U.S. team, including five new hires, pointing toward centralization.
A Black Woman’s Burden: The Cost of Corporate ‘Excellence’
Antoinette Candia-Bailey's death is a cry for corporate America to shed performance and embrace genuine inclusion.
Huge Promotes Lisa De Bonis to CEO, Replacing Mat Baxter
Mat Baxter had been in the role of Huge CEO since 2021.
NowThis Hires Its First CEO Since Being Spun Off by Vox Media
The publisher is now owned by nonprofit Accelerate Change.
Avon Elevates Özlem Çitçi to Chief Marketing Officer
The appointment follows Kristof Neirynck's promotion to CEO.
Morning Brew Publisher Steps Down to Focus On New Media Venture
The company also elevated interim COO Robert Dippell to the role full-time.
As 2024 Approaches, the Future of Work Feels Like It’s at a Tipping Point
With RTO mandates trickling in, the future of work feels like it's at a tipping point.