Dove’s Latest Campaign Turns Its Back on TikTok’s Bold Glamour Filter
Dove is taking a stand against TikTok's new Bold Glamour filter and the unrealistic beauty standards it perpetuates in an influencer-led campaign from Ogilvy and DAVID.
Let’s Talk About Brand Podcast: Branding Boldly With Robin Albin
In this episode of Let’s Talk About Brand, brand strategist Robin Albin discusses how to make sure your brand stands out from the crowd in a memorable way.
3 Lessons Brands Can Learn from Funko’s $36 Million Merchandise Dump
Several misjudgments preceded the little action figures' doom.
Unwrapping Durex and Diesel’s Unexpected Collaboration
Condom maker hopes the sex-positive partnership will cement its status as a lifestyle brand.
As Axel Springer Expands, Its US Identity Remains a Question
The German media company is unfamiliar to buyers and its portfolio lacks cohesion.
Adweek Podcast: Building a Brand With Jess Zafarris
How publishers, brands, and even you, can establish a brand voice and presence online.
A Fresh Look at B-to-B Marketing Through Social-Colored Glasses
Insights from Hootsuite's rebrand for leveling up your visual identity.
Alaska Airlines Embarks On a New Journey With Media AOR VaynerMedia
The carrier has a new media AOR after a competitive review.
Ecommerce Startup Temu Airs First Super Bowl Spot—Twice
Saatchi & Saatchi created the technicolor 30-second spot.
The Former Creatives Behind M&M’s Mascots Believe the Characters Are Adding Fun to Cancel Culture
The former creatives behind modern M&M's mascots believe they're having fun with cancel culture.
Kraft-Heinz Says In-House Agency Is Making Its Ad Spend ‘Work Harder’
Chief growth officer Cristina Kenz gives a behind-the-scenes look at The Kitchen's international expansion.
Adidas’ Head of Global Marketing Vicky Free Departs
The marketer rebooted 'Impossible is Nothing' and steered brand through Kanye West controversy.
With Little Marketing Budget but Lots of Moxie, How Stuckey’s Is Plotting a Big Comeback
Stephanie Stuckey is on the road to rebuilding her grandfather's candy brand.
Eurostar’s Marketing Chief on Putting the Star Back in the Brand
Mario Rauter discusses the process behind the new marque and how it will be communicated
Ford Has No Desire to Be the ‘Apple of the Automotive Industry’
Ford of Europe's ad boss wants to bring American 'swagger' to EV marketing.